The Lidl Sunscreen Principle

I brought a folding beach chair, some swimming goggles, an old cap and a bottle of Cien SPF 50 from Lidl to a sunrise shoot in Ibiza with Mica. None of these things were particularly glamorous. One of them was literally supermarket sunscreen.

And somehow, they gave me some of my favourite photographs of the morning.

We had already shot the obvious beautiful stuff by then. Sunrise over the Mediterranean, warm light, Mica in a bikini tiny enough to make “swimwear” feel like a generous description, and that ridiculous amount of energy she seems to carry around before most people have had coffee.

She had already given me more poses than I could count. Laughing, turning, looking away, looking back, changing position before I had properly finished the previous frame.

So naturally, instead of keeping things simple, I opened my bag of random beach nonsense.

The idea was simple: give her something to do.

That sounds almost too basic to be useful, but I keep coming back to it when I photograph people. The moment you tell someone to “pose,” something strange can happen. Suddenly they become aware of every limb they own. Hands become suspicious. Shoulders become a problem. Even looking somewhere starts feeling like a decision that requires paperwork.

But give someone an action and half of that disappears.

I handed Mica the sunscreen expecting her to use it as a prop for a couple of photos. Maybe hold it, pretend to put some on her arm, give me a look and move on.

Mica did not pretend.

She opened the bottle and properly started covering herself in sunscreen. Arms, shoulders, legs, rubbing it into her skin, turning around, sitting down, standing up again. Golden morning light, tiny bikini, shiny skin and Mica somehow making responsible SPF application look considerably more interesting than Lidl probably intended.

And suddenly the photos changed.

I wasn’t telling her where to put her hands because her hands were busy.

I wasn’t telling her where to look because she was reacting to what she was doing.

I wasn’t asking her to “be sexy,” which is usually one of the quickest ways to make something feel forced.

She just was.

That became the rhythm of this whole part of the shoot. The striped chair gave her somewhere to sit, lean and curl herself around. The goggles ended up in her hands, around her neck and briefly somewhere near her face. My slightly dirty cap somehow looked about fifty times better on her than it ever had on me, which was annoying but not surprising.

None of those objects were special.

That is exactly the point.

I think photographers sometimes convince themselves that a prop needs to be impressive. Vintage car. Beautiful flowers. Expensive styling. Something that screams creative concept before the model has even touched it.

But the object itself is almost irrelevant.

What matters is whether it gives the person in front of you a reason to move.

Later, I did exactly the same thing without using a physical prop at all. I asked Mica to go to the top of the little stairs beside the fishermen’s casetas and come down slowly, looking around as if she had just arrived there.

That tiny instruction changed everything.

Now she had somewhere to go. Something to react to. A reason to turn back towards me. A reason to pause on a step. A reason to touch the wall, look away, smile, keep moving.

And because this was Mica, “slowly” still involved about twelve micro-expressions and several completely different body positions before she reached the bottom.

But that is part of why I love photographing her.

She never feels static. Even when she is technically posing, there is always the sense that something else is about to happen.

That is what I am actually looking for most of the time.

Not perfect poses.

Little pieces of life.

Obviously, it helps when the person in front of your camera looks like Mica in a tiny bikini under warm Ibiza light. I am not going to pretend that part is irrelevant.

But the principle still holds.

The next time someone stands in front of your camera and suddenly forgets what human beings normally do with their hands, maybe don’t give them another pose

Give them something to do.

Apparently a bottle of Lidl sunscreen will do.

Arnold ✌🏼

Oh, and by the way…

If you want the rest of this morning with Mica, I mean literally everything, it’s on Patreon. The full galleries, the BTS, the long slow-motion videos, the stories behind the shoots, the weird little moments between photos, and all the stuff that never makes it onto Instagram or the blog.

And this is very far from being the only Mica shoot in there. I’ve photographed her a ridiculous number of times over the years, along with a lot of other very cute women wearing bikinis that sometimes seemed to be fighting a losing battle against the concept of fabric altogether.

Patreon is basically where I keep the full archive of my work, not just the polished highlights. Old shoots, new shoots, extended galleries, behind-the-scenes footage, stories, experiments, mistakes, favourite frames, forgotten sets and all the little bits that would otherwise disappear somewhere on a hard drive.

If you’re one of the people supporting me there already: genuinely, thank you. It’s because of you that I can keep doing these shoots, writing these stories and turning all of this into something bigger than just another photo disappearing into the internet.

Next
Next

Sexy Is Usually an Accident